Author: Lisa Spalding

“We don’t have a choice on whether we do social media, the question is, how well we do it” – Erik Qualman

And it really is that simple. Social media is already a fantastic asset for large brands, companies, news agencies and television companies and yet there is still a surprisingly enormous number of small and small-medium sized businesses that do not do Social Media very well or even at all. Some even want to bury their heads in the sand and pretend it does not exist!

If you’d prefer not to be an ostrich contact us here!

One of the best but little understood benefits of social media for business is that you can use it to increase your website traffic. So you built a company website, so now what? You want people to see it right?

Not only does social media help you direct people to your website, but the more social media shares you receive, the higher your search ranking will be in search engines including Google, Bing etc.

Let us help you get started with Social Media for your business – contact us here!

Using Social Media Monitoring you can gain key information on your competitors, thereby improving your market intelligence. This kind of information will allow you to make strategic business decisions in order to stay ahead of your competition. As an example it is possible to monitor mentions of your competitors name or products, which might allow you to spot a gap in your competitors offer and allow you to fill it.

To find out more about Social media monitoring, drop us a line at enquiries@smilesmarketing.co.uk

Customers are more sophisticated, more knowledgeable and more socially connected than they were, even a few years ago. As a result the buying process has significantly changed. With so much information available on the internet, buyers aren”t interested in returning your cold calls!

Instead buyers are doing their own research and look to social media for information, feedback and reviews. Being online is old news, online in social media is today’s news.

If you’d like us to help you get the social media profile right for your business, drop us a line at enquiries@smilesmarketing.co.uk