Author: Lisa Spalding

Social Media – Allows you to receive Instant Feedback

Social Media for business gives you instant access to positive and negative feedback, which provides you with potentially unheard of valuable insights from a customer perspective. For example if you launch a new product or service and share it on social media, you’ll instantly learn what your customers think of it.

A customer recently commented “I’m just impressed at how fast Social Media spins, I didn’t realise customers would become aware of us so quickly, in other countries too!”

You can also use social media to learn how your customers use your product or service, which may give you some invaluable development insights going forwards.

Social Media – Helps to Find New Customers

Social networks, including Twitter, allow businesses to locate current customers or seek out potential customers. For example if you open a coffee shop, restaurant, hairdressers or bar, in fact any business in a particular location, it is possible to perform a geographical search to locate anyone tweeting in your area for your particular service or product. Once you know who needs you, its very easy to reach out to them and invite them in to try you out.

If you’d like to know more about geo-searching and tweeting, drop us a line at enquiries@smilesmarketing.co.uk

Social Media – An Easy Way to learn about your Customers

Knowing your Customers, in any industry, is the key to success. Social Media makes this possible and easier to accomplish more now than ever. Using lots of the tools that come with social media packages you can learn the dominant languages spoken among your social media audiences, as well as their age and gender. This knowledge can help you cater campaigns and product offers to your target audience which will provide a better return on investment.

If you’d like to know more why not drop us a line at enquires@smilesmarketing.co.uk