In the past marketers faced the challenge of ensuring content reaches audiences in the shortest possible time. With the help of social media sharing content is easier and faster. When you use social media for business, specifically for sharing content about your business, all you simply need to do is share it on your brands’ social network accounts. Just be mindful that encouraging customers to share your content is easier if your social media content aligns with your brand and engages your audience.
Category: News
Social Media – Do we have a choice?
“We don’t have a choice on whether we do social media, the question is, how well we do it” – Erik Qualman
And it really is that simple. Social media is already a fantastic asset for large brands, companies, news agencies and television companies and yet there is still a surprisingly enormous number of small and small-medium sized businesses that do not do Social Media very well or even at all. Some even want to bury their heads in the sand and pretend it does not exist!
If you’d prefer not to be an ostrich contact us here!
Social Media – Increases Website Traffic and Search Ranking
One of the best but little understood benefits of social media for business is that you can use it to increase your website traffic. So you built a company website, so now what? You want people to see it right?
Not only does social media help you direct people to your website, but the more social media shares you receive, the higher your search ranking will be in search engines including Google, Bing etc.
Let us help you get started with Social Media for your business – contact us here!
Social Media – Improved Market Intelligence
Using Social Media Monitoring you can gain key information on your competitors, thereby improving your market intelligence. This kind of information will allow you to make strategic business decisions in order to stay ahead of your competition. As an example it is possible to monitor mentions of your competitors name or products, which might allow you to spot a gap in your competitors offer and allow you to fill it.
To find out more about Social media monitoring, drop us a line at enquiries@smilesmarketing.co.uk